Star Trek: Discovery Debuts GLAAD Collection Merch
Star Trek: Discovery's Season 3 introduced the franchise's first non-binary and transgender character into its universe. Adira (played by Blu del Barrio) was written to continue Star Trek's legacy of promoting diversity and inclusion across its universe.
Recently, ViacomCBS announced it's continuing Gene Roddenberry's commitment to inclusion by creating a Star Trek: Discovery line of merchandise that will share 100 percent of its proceeds with the GLAAD organization, as reported by StarTrek.com.
In honor of Adira's storyline, the online Star Trek store will sell a Star Trek: Discovery Delta T-Shirt, Star Trek: Discovery Delta Black Mug and a Star Trek: Discovery Delta Sherpa Blanket. Its mug, t-shirt and blanket will sport Star Trek's delta in the colors of the trans-flag.Click the button below to start this article in quick view. Start now
Each item contained a description that makes it clear its purpose is to support the trans-community. For example, the mug's description reads, "Featuring a colorful delta representing trans pride, this mug shows your support for the community each time you enjoy your morning coffee or evening tea. ViacomCBS will donate 100% of its proceeds from Snow Commerce’s sale of this product to support GLAAD’s culture-changing work to accelerate acceptance for LGBTQ people."
GLAAD is an organization that supports cultural change, accelerating acceptance for the LGBTQ community for the last 30 years. GLAAD was founded by writers and journalists in 1985, in response to the New York Post's sensationalized coverage of the HIV/AIDS epidemic.
So far, there's only been three episodes of Star Trek: Discovery due to production delays caused by the coronavirus (COVID-19) pandemic. Although there are still 10 episodes to air, writer and co-executive producer Michelle Paradise teased that Season 4's production is underway. Season 3 of Star Trek: Discovery sees the ship and crew flung nearly a thousand years into the future, grappling with a new kind of distant unknown.
Star Trek: Discovery stars Sonequa Martin-Green as Commander Michael Burnham, Doug Jones as Commander Saru, Anthony Rapp as Lt. Commander Paul Stamets, Mary Wiseman as Ensign Sylvia Tilly, Shazad Latif as Ash Tyler, Wilson Cruz as Dr. Hugh Culber, Anson Mount as Captain Christopher Pike, Mary Chieffo as L'Rell, Tig Notaro as Chief Engineer Reno, Ethan Peck as Spock, Rebecca Romijn as Number One and Michelle Yeoh as Philippa Georgiou. Season 3 is currently streaming on CBS All Access every Thursday through Jan. 7, 2021.
Source: StarTrek.comAbout The Author